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British consumers still want their squeeze bottles when it comes to ketchup
 
 

PRW
Published: April 16, 2014 10:02 am ET
Updated: April 16, 2014 10:07 am ET


Image By: H.J. Heinz Co.


Research commissioned by the British Plastics Federation's packaging group shows that when it comes to the nation’s favorite tomato ketchup, 77 percent of consumers would rather squeeze it out of a plastic container than shake it out of a glass bottle.

In addition to ketchup plastic bottles, other plastic containers also came out as favorable in the YouGov survey. When asked to rank products in terms of their safety, convenience, versatility, innovativeness and ‘openability’, plastic containers (plastic beans container, plastic shower bottles, plastic margarine tubs and plastic water bottles) collectively gained 70 percent and more of votes by respondents.

Philip Law, director-general designate of the BPF, said: “These independent findings tell an important story: that the plastics packaging industry has researched and responded successfully to the needs and preferences of U.K. consumers of all ages.

“Not only does plastics packaging address society's sustainability goals, it gets the basic job done extraordinarily well - protecting the product and helping the consumer to use it easily.”

The research surveyed 2,157 people.

 
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